part of any holistic marketing effort. A smart paid media strategy incorporates paid social (Facebook or Instagram), and paid search (Google Ads) to drive brand awareness and revenue growth online.
Our Paid Advertising Manager works closely with our Creative Content Director. Together they create an effective, scalable, and measurable paid media ad strategy for your business. We’ll help you increase impressions across social, get the right PPC cost and improve your quality score. Let us help you get the most out of your marketing dollars.
Paid Search Ads
Search Engine Marketing (SEM)
Search marketing is the process of gaining traffic and visibility from search engines through both paid and unpaid efforts. Originally called search engine marketing, it is also known as search marketing to encompass SEO and SEM.
Paid Social Ads
Facebook and Instagram Ads
How can you ignore 2 billion monthly active users? Facebook offers multiple layers of targeting, so we can focus your ad on the right audience to maximize ROI. Instagram advertising will heighten brand visibility, awareness and attract quality followers. Let our team strategize a paid social media campaign customized for your business.
With hundreds of millions of users and strong industry-specific followings, Twitter ads reign supreme in some markets. We help you drive engagement through tailored audiences and hashtag targeting to effectively reach your target demographic.
With over 500 million users, 40% of whom log in daily, Linkedin is a valuable tool to network with like-minded professionals. The platform provides unique targeting capabilities known to deliver quality leads in a clutter-free, content-friendly environment. It offers first-party data to measure, inform, and optimize performance in real-time.
With over 250 million users actively search the site for products like yours, advertising here yields a large potential reach for each of your ads.
Ninety percent of Pinterest users say Pinterest helps them decide what to purchase -meaning your ads, or promoted pins, are being shown to a remarkably responsive audience.
Social Media Marketing
Social Media Strategy and Development
Social media marketing is the use of social media platforms to connect with your audience to build your brand, drive website traffic and increase leads and
sales. We curate and craft useful and purposeful content surrounding your brand and industry to raise awareness, visibility and attract new customers.
With two decades of marketing and business development experience, our Founder and Creative Content Director marries her passion for social media and marketing to increase brand awareness and visibility while producing new opportunities for her clients.
Social Media Strategy and Strategy
Social media management is the process of strategizing, creating, scheduling, analyzing, and engaging with content posted on social media platforms, including Facebook, Instagram, and Twitter. The Infuse Marketing team ensures that we adhere to your marketing objectives and develop content that is useful, thought-provoking and engaging. We balance promotional content and curate it from business partners and reputable sources.
Paid Social Advertising
Social media platforms are crowded. Organic reach is on a continuous decline. Investing in paid social ads enables you to stand out from the noise and target your specific market, increasing brand awareness and driving traffic. Learn more about our paid social services here.